op-ed: media agencies press on with utilizing digital conversation technology

providing information to the general public through digital communication channels has end up popular now. doing so for legit facts is currently a common trend many of the press corporations inside the virtual era.

hanoi (vna) – imparting facts to the public thru virtual verbal exchange channels has turn out to be famous now. doing so for reputable facts is currently a common trend some of the press groups inside the digital era.

journalist vu viet trang, trendy director of vietnam news business enterprise (vna), has given a few remarks on verbal exchange developments inside the virtual technology and highlighted orientations for the vna to preserve its stature as a mainstream media corporation within the cyberspace.

mainstream information suppliers in our on-line world

the range of social network customers in vietnam currently stands at round seventy three.6 million, 95 percent of which use facebook. meanwhile, the month-to-month lively users of zalo, a social media platform of vietnam, reached seventy four.7 million in february this 12 months, better than the sixty seven.eight million users of messenger of facebook-proprietor meta.

trang stated thru social networks, press agencies can fast examine of errornous or ill-intentioned records for you to offer corrections. press shops’ mass presence in the our on-line world has recommended internet users to assist unfold and flip their authentic news into the mainstream data waft.

inside the float of strong virtual transformation, most of the press groups were shifting to a multimedia version, she mentioned, noting that social networks are a channel for press groups to advertise their “manufacturers” and records products and then attract the general public to their conventional and usual information gadgets.

vna and the method for building virtual structures

the general director said the vna’s source news departments and press – guide gadgets had been strongly reforming each news contents and formats.

they’ve released new kinds of information along with infographic, longform (which mixes text, photograph, video, and diagram in a product), megastory (which mixes audio, video, image, and information proven by means of the usage of virtual generation), and timeline (records proven in timeline). they may be additionally actively popularising data about vietnam in more than one languages which includes vietnamese, chinese, russian, english, french, and spanish on social media apps even as diversifying ways for spreading outside data, helping satisfy the vna’s role as the key press company for overseas provider of vietnam.

the vna presently owns 14 proven facebook fanpages tasked with disseminating respectable facts and the u . s . a .’s achievements in country wide reform and improvement. foreign-language fanpages have also proved effective in acting verbal exchange tasks, in keeping with trang.

she said the vna is utilising digital platforms as an effective channel for dispensing multimedia and multilingual information to users around the world.

as the countrywide e-newspaper for foreign carrier, vietnamplus is stepping up get entry to to users on digital structures. other than its fb fanpages, it has also installation bills on different popular structures together with zalo, tiktok, myclip, twitter, and youtube.

the vna’s reliable information shared on social networks with the aid of vietnamplus has significantly helped to combat towards sick-intentioned and faux news, she stated.

the legit brought different outside statistics stores of the vna like vietnam pictorial, viet nam information, and vnews have additionally been strongly capitalising on the net to unfold news to readers, specifically vietnamese and foreign people international.

trang burdened that mainstream media groups are usually the places where readers are looking for validated and precise information, so that they need to uphold their blessings and dreams that allows you to emerge as mainstream information resources in the our on-line world as nicely.

aside from imparting unique records, press agencies also need to cover policy implementation and record on objective reviews and tests by using government, specialists, and effected businesses in order that the general public can advantage an overarching view of problems, she went on.

as social networks aren’t copies of press agencies, prudence is essential and records have to be precise while publishing news on those platforms, thereby supporting optimise social media benefits like interactions, feedback, and stocks to carry out political tasks in an effective manner, the vna leader brought./.

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